Asics is a show brand but they are taking their brand to the next level by leveraging a position in The Tennis Market, offering a racket that has the same appeal as their Sneaker Brand or at least a colorful design scheme that models it's athletic shoes.

There were numerous test and trials according to a First Serve Report in Tennis Magazine's Hero Issue. The metallic looking grayish/silver cover for November/December really made me want to peep inside. When I did, I got a few wonderful surpr...


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