Social Media populariezed in the era we are living in and much has changed in the way we consume and share content. No longer are we limited by the confines of TV Commercials or Celebrities. In fact, thanks to You Tube, we can create our own advertisements, promotions and creative shares that not only share our expertise but connect us to those outside of our own circle. While working as a Customer Service Professional, I read about American Spirit changing the language on their packaging to...


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