I think I can, I thing I can, are not just words chanted to self motivate anymore. Things are much more different now. Pepsi is making our aluminum cans mean something more. The PepsiCo Mega Brand has entered into an agreement with The Estate of Micheal Jackson to include the pop stars picture on Pepsi Cola Cans. Now I think I can will be associated with entertainment in the minds of many music fans. It's a perfect time for Pepsi to get in on the MJ frenzy! A celebration of Michael Jackson's Multi-Platinum Album, Bad calls for confetti, balloons, lots of fans, and screams! The exclusive opportunity gives Pepsi Cola Lovers another chance to support their favorite cola brand.
Michael Jackson's contribution to pop music is being honored through this union . Pepsi, Sony Music, and The Estate of Michael Jackson will be sharing new mixes from Michael Jackson's Bad Album. Fans will be able to relate to the lengendary artist once again using sound recordings. The Chief Creative Officer of "Pepsi Global Beverages is one of two who agrees that "Pepsi has always been at the forefront of Pop Culture helping to shape the music landscape"
The campaign is called "Live for Now" featuring "sillouette imagery of The King Of Pop on cans"
- win merchandise
- get collectible cans
- win jackets
- win tickets to Micheal Jackson The Immortal World Tour by Cirque du Soleil
Pepsi plans to put MJ on 1 billion Pepsi Cans, further encouraging engagement with Jackson's Music and the Pepsi Brand.
Pepsi is a global food and beverage leader with net revenues of more than 65 billion